How to Get Better Ideas

Better Ideas Now

HAVE CLARITY OF THE PROBLEM

REDUCE IT TO A FEW KEY WORDS

FILL BRAIN WITH RELEVANT INFO

GIVE YOURSELF A BREAK

Chris Do On Better Ideas

Break down idea into a few key words. Link as many abstract ideas to those words as possible. Distill with music, video and movies, …

Take a break. Right before bed he thinks about the problem, then sleeps. In the morning or the shower, the ideas will come. Have a notebook handy.

Autonomic behaviour = shower

Go for a run or walk to brainstorm

All inventors employ some form of their subconscious.